We believe in the power consumers have to positively change the world around them, and we want to help make it simpler for individuals to make sustainable, ethical, and environmentally friendly purchases that support a healthy body and planet
the three questions we ask of all the brands we choose to support
Where was this item made or grown? How far did it have to travel to get to me? What global system is at play?
Who made this item? Were the working conditions safe? Were they paid fairly? Who am I supporting with my money?
What kind of materials were used? Were the materials upcycled or organic? What impact do I have with my purchase?
the well list criteria
In order for a brand or organization to be approved they must meet a majority (5+) of the criteria listed below.
This ensures that the brands we approve and recommend are some of the best businesses out there creating products with incredibly high social, environmental, and quality standards.
Materials used were sourced from recycled or up-cycled materials
Labors had access to safe working conditions, health access, and fair wages
Social Impact Mission
The company is founded with a strong social impact at it's foundation
Fair Trade or Direct Trade
Farmers and laborers were paid fairly and have direct relationships with purchasers
Materials used for the product were sourced within the local environment
Organic and regenerative farming practices were used for growing and harvesting
Humane Animal Treatment
No animal testing is permitted, and any animal products used were obtained humanely
Carbon neutral, and environmentally friendly practices are prioritized